Do You Know if Your Loyalty Program Sucks? A study from KPMG showed that 96% of customers think that brands should rethink their loyalty efforts. Even worse, 78% of these customers said that they would switch to a brand for a better loyalty program. This culminates in...
How Can NFTs Impact your Loyalty Program: Some Food for Thought From the current market trends and hype surrounding NFTs, it is clear that this technology can open up new opportunities for digital collectors and artists alike but how do NFTs impact your loyalty...
The Uprise of NFTs: The Digital Collection Paradise NFTs have taken the world by storm, with a lot of the success observed lying in the endless opportunities that come with the rise in popularity of NFTs. From virtual asset listings to managing ticket sales for...
Shaping Your Program for the (Post-) Pandemic – The Do’s and Don’ts of Loyalty The previous year saw a massive change in the way the world functioned, new compliances were implemented globally to adhere to the safety protocols, this caused a drastic impact on...
How to Use the Holidays and Customer Shopping Trends to Generate Loyalty As we are slowly approaching the Easter holidays we decided to make a “holiday special”, so that we can show you how brands can use that time to further increase customer loyalty. This week we...
Industry Applications of Success Factors from Loyalty in Luxury After discussing the main success factors in luxury loyalty, we have determined three factors that, based on the data observed have, the most impact. Now it is vital that we take a closer look at how...
