Global Rewards Liquidity Report 2023
Unlock insights on the global loyalty rewards market with qiibee’s upcoming, “Global Rewards Liquidity Report 2023”, coming soon. Stay ahead of the game by opting in now to receive the report on release day and who knows what other surprises await by registering early!
Overview of the Global Rewards Liquidity Report 2023
What is Rewards Liquidity (RL)?
Rewards Liquidity (RL) was developed based on the idea that loyalty points have a certain level of liquidity depending on their value and the number of regions, partners, & categories in which they can be earned and redeemed.
With rewards liquidity, we are able to increase transparency regarding reward points mechanisms and earning potential while enhancing value for the rewards economy by providing unique insights derived from our calculations on various top loyalty programs.
The formula we ultimately developed is based on multiple pillars of loyalty and takes into account various economic models, blending already established theory and loyalty knowledge with new innovative concepts that merit further exploration.
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